Privacy Policy
Last updated: 14 November 2026
This policy explains how Plover Trade collects and uses personal information when you visit plovertrade.co.uk, send us an enquiry, or work with us as a homeowner, builder or trade customer.
1. Who we are
Plover Trade is the trading name of Plover Cove Limited, a company registered in England (company number 12034362), registered office 124 City Road, London EC1V 2NX. Plover Cove Limited is the controller of your personal data and is registered with the Information Commissioner's Office (registration number ZA594574).
For any privacy question or request, contact us at policies@plovertrade.co.uk or on 07345 330370.
2. What information we collect
- Enquiry form: your name, company, phone number, email address, project postcode, the type of help you need, products, quantities or areas, your message, and whether you would like a sample meeting.
- Emails, calls and messages: anything you send us directly, including photos, drawings, measurements and tile or fittings schedules for your project.
- Design and sourcing projects: project address, room details, product choices, quotes, orders, delivery details and payment records.
- Trade accounts and partners: business contact details for builders, tilers, fitters and other trade partners, and records of introductions and referrals between us.
- Technical information: when you visit the website, our hosting provider and font provider receive standard technical data such as your IP address and browser type, needed to deliver the pages to you.
We do not use analytics or advertising tracking on this website.
3. How we use your information
- To reply to your enquiry and arrange calls, visits or sample meetings.
- To prepare design books, specifications and quotes, and to source, order and deliver products.
- To manage trade accounts, partnerships and referral arrangements.
- To keep business, tax and accounting records.
- To send you occasional updates about our services, where you have agreed to this or, for business contacts, where the law allows. You can opt out at any time.
4. Our legal basis
Under UK data protection law (UK GDPR and the Data Protection Act 2018) we rely on:
- Contract: where we need your information to quote for, carry out or deliver work you have asked for.
- Legitimate interests: to respond to enquiries, run and improve our business, and contact business customers and trade partners about relevant services.
- Legal obligation: to keep financial records and meet other legal requirements.
- Consent: for marketing to individuals where consent is required. You can withdraw consent at any time.
5. Who we share it with
We never sell your personal information. We share it only where needed to provide our services:
- Suppliers, manufacturers and delivery companies, so they can supply and deliver the products you order.
- Builders and trade partners, only when you have asked us to introduce you or agreed to it.
- Service providers who support our business, including Wix (website hosting and enquiry forms), one.com (email), Canva (design book documents) and Google (website fonts).
- Professional advisers and authorities, such as our accountant, or where the law requires it.
6. International transfers
Some of our service providers store or process data outside the UK. Where this happens, we rely on the safeguards UK law requires, such as UK adequacy regulations or approved contract terms.
7. How long we keep it
- Enquiries that do not lead to work: up to 2 years from our last contact.
- Customer, order and financial records: 6 years after the end of the financial year they relate to, as required for tax purposes.
- Trade partner details: for as long as we work together, and up to 2 years afterwards.
8. Your rights
You have the right to:
- ask for a copy of the personal information we hold about you;
- ask us to correct or update it;
- ask us to delete it, where we no longer need to keep it;
- object to or ask us to restrict how we use it, including for marketing;
- withdraw consent where we rely on it;
- receive your information in a portable format, where this applies.
To make a request, email policies@plovertrade.co.uk. We will respond within one month. If you are unhappy with how we handle your data, you can complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113, though we would welcome the chance to put things right first.
9. Cookies
For details of the cookies used on this website, please see our Cookie Policy.
10. Security
We use appropriate technical and organisational measures to protect your information. This website is served securely over HTTPS.
11. Changes to this policy
We may update this policy from time to time. The date at the top of this page shows when it was last changed.
